The project is organized around four main pillars.

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The first, "Island City Storytelling," weaves a concrete narrative of visible and invisible urban elements around the concept of isolated cityscapes, with the hypothesis that rising sea levels due to climate change will transform current national and mega-cities into island cities made up of small communities. We are also working with a number of partners to create a specific narrative about how technology advancements in a future city of physically small communities will still require us to think continentally, to connect digitally, and to collaborate with other islands in areas where the productive power of a decentralized island city is specialized.

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The second, 'X.R Cemeteries', is a unique exploration of the potential of extended reality applications for memorializing the deceased, which has moved beyond mere hypothesis to the development and delivery of a practical service, transforming current cemeteries while continuing to feed rich cases into island city storytelling.

The third pillar, 'Mobile Funerals', is a thought-provoking concept around the way funerals are conducted and experienced in the digital age.

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The final pillar is a 'premium death brand' with the evocatively named 'I was born to die'.

To realize these ideas, Paul collaborated with a wide range of people, including creatives who brought artistic vision to the project, as well as business developers who provided critical strategic insights to navigate the project's path. Researchers were also part of the collaboration, lending their expertise to make the invisible concept visible and tangible.

and A pivotal element of SIM Eternal Studio's initiative is its annual conference, "Death and the City: Future Now." This event gathers thought leaders, innovators, and professionals from various fields to discuss and explore the future of death in urban environments.

Project for Death and the City: Future Now explores the future of cities and human experiences in the context of climate change and technological advancements.

It focuses on four main pillars: the transformation of cities into isolated island city due to rising sea levels, the use of extended reality for memorializing the deceased, the concept of mobility based funerals in the digital age, and the creation of a 'premium death brand'. The project involves collaboration with creatives, business developers, and researchers, and includes an annual conference gathering thought leaders and professionals to discuss these topics.

The conference serves as a platform for sharing ideas, latest research findings, and innovative solutions that address the challenges of integrating death into the urban landscape. It not only reinforces SIM Eternal Studio's role as a thought leader in the field but also fosters collaboration and networking, driving forward the conversation on sustainable, respectful, and innovative approaches to death and memorialization in the city of the future.

SIM Eternal Studio stands at the forefront of redefining the intersection between urban living and the inevitable journey of life towards death. As a visionary project builder, it leverages collaborations across art, culture, and industry, bringing together a diverse array of professionals from around the globe. At the heart of its mission is the integration of innovative approaches to memorialization and urban design, addressing the underexplored nexus of death within future cities. Through practical business design, SIM Eternal Studio aims to not only confront but also creatively solve the challenges posed by mortality in urban environments.